Copper blog

Sales - 9 min READ
5 Metrics to Accurately Track Sales Performance
There are many sales metrics out there. See which 5 metrics you should be using to accurately track sales performance, both by individual rep and by team.

Copper news - 6 min READ
How the ICPSR at the University of Michigan Gathers and Archives Research Data With a CRM
Learn about how ICPSR, one of the oldest and largest data archives in the world (at the University of Michigan) uses a CRM to gather and archive data.

Sales - 7 min READ
Huge Real Estate Contact List? Here’s How to Deal With It
If you're a realtor, a massive contact list can be a huge headache. That's why we've broken down seven strategies to wrangle your client list once and for all.

Sales - 4 min READ
The Research Behind How to Give a Motivational Sales Speech
Learn about motivational sales speeches and how to use motivating language theory to give your sales team the boost it needs and make quota.

Sales - 11 min READ
How to nail your next sales conversation
The full guide on how to conduct an amazing sales conversation—from start to finish—and land your next sale.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
5 ways to use CRM and project task management for small businesses
Learn how CRM task management tools work, why you need them and 5 creative ways to use these tools in your own business. Read more!

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

Sales - 9 min READ
Pick a strong sales commission structure
Learning about different sales commission structures allows you choose the right one. Find out which structures align with your company's goals.

Build Better Relationships with These 6 Productivity Features
If you need to schedule meetings, collect leads and sales data, or follow up with contacts, these 6 CRM productivity features will make your life easier.

Say Goodbye to “CRM”
Most CRMs are stuck in the 1990s. Copper is different. Here's a look into the difference between Copper and the CRMs you're used to.

Copper news
Hello, Bonjour, Hola, Copper.
Google's recommended CRM is releases latest features including, multi-currency, multiple languages, and more.

Sales
6 Tips to Improving Sales Forecasting Accuracy (and Why It’s a Big Deal)
We’ve put together some pointers on how to forecast sales more accurately, using data.

Copper news - 6 min READ
How Advoc8 Handles Events for SXSW & CNN with a CRM
Learn about how Advoc8, an experiential agency with clients such as Google and CNN, manages huge events and keeps its finances clear with a CRM.

Copper news
CRM, Minus the Bad Stuff
How are CRMs hindering companies? What should you look for in a good CRM tool? What's Copper anyway? Everything will be answered here.

Sales
The Relationship-makers Series: How Adelphoi Modernized the Record Label Business
See how the UK's Adelphoi has reinvented itself constantly to remain on top of the music industry—while always keeping relationships at the forefront.

Client success
6 Ways to Engage Customers Without Being Annoying
Customer engagement is getting harder as distractions on the internet grow. How will you keep their attention? Here are 6 ways to do it.

Same Three Letters, Whole New Look
Still using a traditional CRM? Maybe you should look into modern crm tools that help you focus on the important stuff, like building relationships.

Sales
The Relationship-makers Series: A Global Climate Change Task Force
Learn about how E Co.’s team of multidisciplinary specialists are helping organizations create low-carbon, climate-resilient projects around the world.

Copper news
How OneSupport Supports 173% Growth and Rapid Hiring with Copper
Learn about how OneSupport smoothly onboards 10-15 new agents every week with Copper, the CRM designed for and recommended by Google.

Sales - 4 min READ
The Relationship-makers Series: A Deep Dive into the World of Real Estate
Explore how Houwzer's unique brokerage is using a CRM to repair relationships between brokerages, agents, and consumers.

Copper news - 5 min READ
How Storm Ventures transformed its workday with a CRM
See how Storm Ventures, a venture capital firm, completely overhauled its processes and became more efficient by using a CRM.

Copper news
The Road to Copper
Learn about how Google's recommended CRM, Copper got a new name, new logo, and new look to usher in the Relationship Era.