Copper blog

Marketing - 6 min READ

Why short-form video is popular(and how to benefit from it)

Discover why short-form video is rising and learn how your brand can use it to boost engagement, reach, and audience connection.

Marketing - 5 min READ

Beyond ads: Creative ways media brands can monetize content

Want to monetize content in a way your audience actually loves? Start here.

Marketing - 10 min READ

How to come up with your agency’s brand story

Your brand story is your strategy. Use it to grow your business.

Productivity - 8 min READ

The top 9 content marketing AI tools you need for your agency

Boost your agency’s content with AI tools for writing, SEO, and automation.

Sales - 9 min READ

Sales pipeline stages: a breakdown

Understand the importance and structure of sales pipeline stages. Explore how a well-managed pipeline can boost your sales and the best tools to create yours.

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5 Ways to use Pipeline email automations that save your team time

Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ

5 Forms you need on your website to capture more leads

Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ

How to use your CRM for project task management: 5 use cases

Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.

6 min READ

You’re not ‘too small’ for a CRM

Struggling to stay organized? A CRM might be your best next move.

Productivity

When it’s time to upgrade from Dubsado

Need to level up your CRM as your business grows? Here’s a Dubsado alternative to consider.

Productivity - 5 min READ

Niching your agency: How to stand out and scale up

Want to stand out and scale your agency? Niching makes it easier to attract dream clients, charge more, and grow faster. Here’s how to find your niche!

Client success - 11 min READ

Build rapport with clients to build and establish trust

Build rapport from day one and keep the relationship growing strong.

Marketing - 9 min READ

Getting started with B2B customer journey mapping: A guide

At its core, customer journey mapping is about seeing your business through your customer’s eyes.

Client success - 7 min READ

Love languages in business: The key to customer relationships

Turn customers into loyal fans. Discover how to speak their love languages and build relationships that last.

Productivity - 4 min READ

A day in the life: Copper's Feed in action

Stay organized and focused with Copper’s updated Feed.

Productivity - 5 min READ

Gemini for Google Workspace: Work faster, smarter, and stress-free

What exactly can Gemini do, and how can you start using it to win at work?

Productivity - 8 min READ

How agencies can use AI to become innovators in 2025

The real innovators aren’t just dabbling with AI: they’re embracing its full potential.

Productivity - 4 min READ

8 great ways to use Copper’s email automations

Boost efficiency and engagement with email automations.

Sales - 8 min READ

Inside sales vs. outside sales: What is the difference?

While inside sales & outside sales reps are similar, they require different skills. Read about the difference of inside sales vs outside sales here.

Sales - 5 min READ

Organize your freelance roster with Copper

Track freelancers, automate tasks, and streamline communication with ease.

Marketing - 4 min READ

Solve the LinkedIn attribution problem with Copper x Fibbler

Prove LinkedIn's impact with Copper x Fibbler—track ROI and grow smarter!

Sales - 8 min READ

9 Strategies to turn one-time projects into retainer clients

Imagine steady revenue flowing in every month and a roster of clients who trust you as their go-to expert.

7 min READ

Top 6 things to look for in a CRM for agencies

Discover the must-have features in a CRM for agencies. Learn how the right CRM can boost team communication, automate tasks, and empower your agency to grow.